Among the litany of approvals an industrial owner must pursue prior to the construction and operation of a new facility, perhaps none is as difficult to earn as public acceptance, reports 10/12 Industry Report in its spring issue.
It’s the hardest to get and the easiest to lose, says Tim Johnson, founder and president of stakeholder engagement specialist TJC Group of Baton Rouge.
“The earning of the trust and goodwill of the stakeholders in a community is what we call the ‘public license to operate,’” Johnson says, “and there’s never been a time when it’s more important to engage and communicate with our industrial neighbors.”
Most clients are aware of the need to connect with the local community, but they often make a fatal assumption: that public acceptance, once gained, can’t be lost. Read more.